Tuesday, 21 April 2026 05:45:24 AST
Tuesday, 21 April 2026 05:45:24 AST

Executives from Aruba landed in Brazil to reinforce new air connections and partnership with the local market

Aruba positions itself in Brazil as home to the most beautiful beach in the Caribbean, a destination with extremely receptive people with attractions for all ages and out of the hurricane route, but to stay closer to Brazilians, in early April Jordan Schlipken made his first trip to national lands with other executives at the destination.

New air routes to the happiest island in the Caribbean and incentives for groups were some of the highlights on the delegation’s agenda, which was also attended by Jerusha Rasmijn, MICE director at the destination, and representatives of hotels and local attractions. Initially, São Paulo and Rio de Janeiro were the capitals visited, but other Brazilian cities will also be part of the agenda in the near future.

Aruba increases its presence in the Argentinean market and visits Rosario and Córdoba

With the visit to Argentina of Jordan Schlipken Croes, Aruba’s Tourism Authority for Latin America, from April 17 to 21, and with the presence of Pablo Rodriguez, Chief Happiness Officer and Director of Solvera, accompanied by his teams, three events were organized for media relations in the cities of Buenos Aires, Rosario and Córdoba, attended by the most important tourism and lifestyle media in those cities.

An official presentation was made in which the principal news was announced, reviewing, among other things, the advantages of Aruba as a vacation destination by guaranteeing 360 days of sunshine within 10 hours of the three cities, due to the existing air connections with Avianca and Copa Airlines.

In the context of the trip, the ATA and Solvera team entertained the Trade with meetings for Operators and Airlines. It is worth mentioning that Solvera has been representing Aruba for 9 years and functions as a point of contact with the trade in general and consumers.

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