Creator & Earned Media Workshop

The Zeno team hosted the first Creator & Earned Media Workshop with hotel and activity partners that work with travel and lifestyle creators. The workshop covered Zeno’s 2023 strategy and earned media, including travel trends, best practices, and press trips. It had tremendous and positive attendance from hotel and activity partners, who were all very engaged. The next workshop will be a virtual one, continuing with more in-depth information. With this workshop, the Zeno Group aims to strengthen relationships with on-island partners and provide more information on collaborating with creators and media.